Chopard, a Swiss company known for luxury watches and jewelry, is always one of the great stars of the Cannes Film Festival which each year makes it more exciting, glamorous and effervescent with his party and its awards ever organized for the purpose of charity.

This year, after celebrating, complete with a ribbon cutting ceremony performed by the wonderful Eva Herzigova total style, Prada, the reopening of the Chopard boutique in Cannes on the Croisette, Caroline Gruosi-Scheufele, ie "Lady Chopard," he then started the whirlwind of parties for which Cannes is famous and has organized a Charity Dinner for Haiti to support the foundation with guests Sean Penn and Jessica Chastain as beautiful Clotilde Courau wearing the beautiful jewels of the house.

The name of Chopard has always been tied hand in glove with the world of charity so that you do not count as humanitarian endeavors in which the Swiss fashion house has actually dropped in the box to give its contribution to social causes very important, by funding medical research and charities with sincere generosity. This year onwards, the house was really more glamorous than ever. Not only has created a collection of exclusive jewelery in homage to the spiritual godmother of this Festival, Marilyn Monroe, who died in August of exactly fifty years ago, in 1962, but has also created the famous 'Golden Palm', the prize coveted by actors and directors in competition: a crystal-cut emerald with glued a thin golden palm at the base of his shaft with a heart, a symbol of the house.

Since 2001, Chopard annually awards the "Chopard Trophy" actor and actress revelation of the year. In the halls of the Hotel Martinez in Cannes, in the presence of big film, Sean Penn, godfather of the prestigious "Chopard Trophy 2012", now in its 11th edition, awarded Shailene Woodley and Ezra Miller, and after the ceremony, everyone reached the terrace of Chopard Lounge for an evening of elegant and exclusive.

In a refined atmosphere for all guests, including Marion Cotillard, Fan Bing Bing, Eva Herzigova, Roberta Armani, Paz Vega and Harvey Weinstein, were able to attend an exclusive performance of Lana Del Rey. Finally, at the premiere of the movie "Lawless", Caroline Scheufele and the Weinstein Company have organized a lavish party at Baoli Beach with guests Guy Pierce, Jason Clarke, Shia LaBeouf and Tom Hardy.

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